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About You

All of You

Petr Simon

Celebrating the uniqueness of all

Second project for About You, shot during a brief, optimistic window in the pandemic. The campaign aims to show that we are all connected - regardless of age, background, or physical appearance - through style and the unique taste each of us carries.

Client
About You
Brand Director
Björn Hansen
Brand Manager
Carl Meyer
Marketing Manager
Almedina Asani
Creatives
Benjamin Beck,
Johannes L’Hoest
Head of Production
Levent Demirbaga
Director
Petr Simon
DOP
David Hofmann
Production Company
Closer
Executive Producer
Matouš Marcinko
Production Design
TOP Services
Fashion Creative
Liz Thieme
Wardrobe Stylist
Marek Volf
Make up and Hair
Sara Skrionya
Music
Jakub Strach
Sound Design
Samuel Jurkovič
Editor
Katarína Gramatová
Post Production EP
Thatcher Peterson (A52)
Colorist
Daniel de Vue (A52)
Photographer
Maxime Ballesteros
Additional footage
Ertu Gunyar,
Fabian Schmidt

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We build long-term collaborations, support talent and strong ideas, and tell stories that feel relevant beyond one place or format. We try to stay open - to every idea, every detail, every creative opportunity.
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